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                  <text>Vintage Advertisements </text>
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                <text> Lablache Face Powder Advertisement </text>
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                <text>Ben Levy Co.</text>
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                <text>Gender &amp; Women’s Studies</text>
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                <text>This is an advertisement for Lablache Face Powder, a Ben Levy Company product, a French perfumery from Boston, Massachusetts, produced in the early 20th century. The ad is decorated with floral borders and a woman's profile portrait; it projects elegance and sophistication in beauty advertising during this time. In addition to the skin benefits of the product's application, "smooth, velvety skin" and its ability to protect from sunburn, the ad conveys the growing obsession with beauty products at this time, and the promotion of women's complexions as a sign of social distinction. Ads like this would have appeared in magazines published in the early 1900s, when face powders were sold as mass-produced products at a time when beauty standards around women's appearance underwent major changes.&#13;
&#13;
ID:  The picture is an antique black and white advertisement. The border spanning the top and sides is decorative and includes a vine and rose design. This particular ad features a circular portrait of a woman with a high and full hairstyle, looking just to the right. The bold word "LABLACHE," stretches across the lower half of the ad, and curves and vines decorate some of the letters. The ad also says "Face Powder" under the word "Lablanche" in a smaller font, and blocks of text surround both.&#13;
&#13;
Physical dimensions: 5"x4"</text>
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                <text>From the Collection of Lydia E. Ferguson</text>
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                <text>The Ladies' World</text>
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            <name>Date</name>
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                <text>July 1907</text>
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                <text>Kailyn Williams</text>
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                <text>This material is subject to copyright law and is made available for private study, scholarship, and research purposes only.</text>
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        <name>American advertisement</name>
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        <name>Beauty</name>
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        <name>Gender Roles</name>
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        <name>makeup</name>
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        <name>Marketing</name>
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                  <text>Vintage Advertisements </text>
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                <text>"Consider your Adam's Apple" Lucky Strike Ad</text>
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                <text>Lucky Strike</text>
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                <text>History, Drugs, Brands, Tobacco, Smoking, Health</text>
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                <text>A small pack of cigarettes that makes it safer to consume in your throat than other tobacco products. Lucky Strike exposes ultraviolet rays that expels certain harsh irritants that is shown in all raw tobacco products. Lucky Strike is a U.S. cigarette brand recognized for its red, white, and green package and the background it has in American tobacco history. Lucky Strike was started in the late 1800s but was a well-established brand through much of the 20th century primarily due to the slogan "It's Toasted," indicating that, when Lucky Strike cigars are manufactured, the tobacco inside is heat-cured instead of sun-dried. &#13;
&#13;
ID:  A woman is pointing towards her throat to symbolize that people should protect their Adam's apple and esophagus. Lucky strike shows they are a safe option because they don't irritate the throat at all and come in the package already heated to get rid of irritants and harsh chemicals that other tobacco products display. The box of the cigarettes is dark green with a lucky strike logo in bolded red with words bolded black saying lucky strike.&#13;
&#13;
Physical Dimensions: 14 inches in height and 6 inches in width</text>
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                <text>From the Collection of Lydia E. Ferguson</text>
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                <text>1931</text>
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                <text>Willie Harper</text>
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                <text>This material is subject to copyright law and is made available for private study, scholarship, and research purposes only.</text>
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                  <text>Vintage Advertisements </text>
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                <text>"Science shows why Old Dutch Cleaner costs less to use"</text>
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                <text>C.P. Co.</text>
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                <text>History, Advertisement, Science, Agriculture, Advertising, Marketing</text>
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                <text>The back of a farmer’s wife magazine that contains an advertisement. The advertisement is about cleaning powder which uses evidence from a microscope to explain why their product is better. It has a yellowish look of old paper. It is very similar to other advertisements from the 1930s. This magazine uses the strategy of logos in an attempt to persuade people to buy Old Dutch Cleaner. &#13;
&#13;
ID: main imagine with a blonde woman and brown hair man looking at a microscope with a can of Old Dutch cleaner next to the microscope. Two images, one on each part of the object. One is Old Dutch powder under a microscope showing finer particles, while the other one is grit under the microscope. &#13;
&#13;
Physical Dimensions: 15” x 11”  </text>
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                <text>From the Collection of Lydia E. Ferguson  </text>
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                <text>November 1932  </text>
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                <text>Darby Marsh  </text>
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                <text>This material is subject to copyright law and is made available for private study, scholarship, and research purposes only. </text>
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        <name>American advertisement</name>
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        <name>cleaning</name>
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        <name>Ephemera</name>
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        <name>Old Dutch cleaner</name>
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        <name>old paper products</name>
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        <name>the farmer's wife</name>
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                <text>“The GM ODYSSEY: SCIENCE NOT FICTION” </text>
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                <text>General Motors Company </text>
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                <text>Automotive Engineering, General Motors, Advancements in Technology </text>
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                <text>Advertisement for General Motors or GM found inside of an American Visions Magazine from 1986, introducing new technology that will be used in and on future GM models. Including electronic navigation systems, instrument panels, and electronic POD systems soon to be added into new vehicles for better driving assistance. As well as computer simulated aerodynamic modeling, creating better designs, using “Magnequench” material to improve performance and reliability. Having new strategies to predict future needs for GM vehicles and machines that check for issues. Describing the new use of technology as “an odyssey into the unknown”, introducing new concepts in the year 1986. Trying to prepare the public for what is to come in future GM vehicles. &#13;
&#13;
ID: The overall color of the two pages is black. The left page has the subheading “Driving America Down Roads We’ve Never Been Before” with text underneath. The text wraps around an image of a person behind a computer. The title of the add is The GM Odyssey: Science Not Fiction is in a white futuristic font across the middle. With a blue square with “GM” underlined in a white font at the end of the title.  Covering both pages of the advertisement with small lines following the order of a rainbow going across with the title. Underneath on both pages, images of cars being manufactured, and digitized on a computer are seen. On the right of the add a large scan of a car can be seen with areas that show different air flow through colors. </text>
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                <text>From the Collection of Lydia E. Ferguson</text>
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                <text>Jordan Herrera</text>
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                <text>Full page featuring an ad. The advertisement is about a self-lathering brush in the weekly newspaper. Published at the end of WWI.&#13;
&#13;
Identifier: Three circular images at the top of the page demonstrate the three steps of using the brush. Step one shows a hand dipping the brush in a faucet filled with water. Step two is two hands holding onto the mechanism and indicating to turn the cap of the brush. Step three is a man holding and using the mechanism to his beard that is covered with soap lather. On the sides of the paper, there are two images of the self-lathering brush. The left one shows the inside of the mechanism with callouts and the right one shows the brush with its cover on. Between the two photos are two short columns that provide a detailed description of how to use the brush mechanism. At the bottom of the advertisement, from left to right, is the Legend explaining what every callout means, the logo of the company, and a cutout coupon. &#13;
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                <text>From the Collection of Lydia E. Ferguson</text>
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                <text>Cardboard tabletop advertisement for Christmas Seals, which were first issued in 1907 as part of a grassroots effort to combat tuberculosis, a deadly disease that was the leading cause of death in the United States at the time.&#13;
&#13;
Physical Dimensions: 12 inches x 16 inches</text>
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                <text>Kendrick, Aniyah </text>
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                <text>Florida’s Seminole Indians Postcard Booklet (Souvenir)</text>
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                <text>The Florida Seminole Indians postcard booklet is a souvenir that tourists could buy when they went to Florida in the middle of the 20th century. It has a bunch of postcards that show Seminole people doing everyday things while wearing traditional clothes like patchwork clothes. Some pictures show chicken huts, handmade tools, and parts of Florida's natural environment, like plants and animals that live there.&#13;
&#13;
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&#13;
ID: Foldable paper booklet with a printed cover and multiple numbered postcard images (1–16), each with a short description</text>
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                <text>Fort Meyer Gate Postcard </text>
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                <text>This postcard from the early 1900s shows the Fort Meyer Gate entrance to Arlington National Cemetery in Virginia. It belongs to a souvenir pack called "Views of Beautiful Arlington, VA," which includes other famous spots like the Tomb of the Unknown Soldier. The picture shows a detailed iron gate and stone posts with eagle statues on top, all surrounded by a border decorated with crossed rifles. It was made by the Curt Teich Company, a famous maker of postcards that documented American travel and history during that time. &#13;
&#13;
ID: Vertical, color-tinted postcard showing a paved road leading through large, open black iron gates. Two tall, dark stone pillars flank the entrance, each adorned with a gold-colored eagle statue at the top. The scene is lush with green trees and a sunset sky of yellow and soft orange. A dark, ornate border surrounds the central image, featuring yellow corner squares with black silhouettes of crossed rifles and sabers. Small text at the top center reads "Fort Meyer Gate."&#13;
&#13;
Physical Dimensions: Standard Postcard size</text>
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        <name>the temple of fame</name>
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                <text>A 1958 magazine advertisement promoting the General Electric automatic dishwasher. The ad contrasts the labor of handwashing dishes with the convenience of GE’s new appliance, using illustrated scenes of dishwashing and a modern kitchen photograph. It emphasizes domestic efficiency and shows the dishwasher as a labor saving addition to the mid-century home.&#13;
&#13;
ID: Across the top of the page are three illustrated panels arranged horizontally, each showing a woman washing or drying dishes, accompanied by humorous captions questioning daily dishwashing routines. Below these illustrations is a large photograph of a mid-century GE kitchen, featuring an open dishwasher filled with neatly arranged dishes. Text blocks flank the image, describing the appliance’s benefits and convenience. The General Electric logo is positioned at the bottom center of the advertisement.&#13;
&#13;
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&#13;
 &#13;
&#13;
ID:&#13;
&#13;
Front: A detailed drawing of Tennessee’s State Capitol on the left side with an illustration of 2 yellow irises in front of a black background on the left edge of the postcard. Above it, the title is shown in red, orange, and yellow, with a box to place a stamp on the top right. On the bottom right, three lines are shown for text to be written.&#13;
&#13;
Back: A detailed drawing of The Cumberland River on a sunny day shown with a large red and pink flower bush in the front partially covering the river. Behind it, the river is shown still with green foliage on each side. Vibrant hues of blue, pastel yellow, pink, and green, shine through.&#13;
&#13;
Physical Dimensions: Cover – 4 in (10.16 cm) x 6 in (15.24 cm); Unfolded – 36 in (91.44 cm) x 6 in (15.24 cm)</text>
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